Greenrock IMPACT

Supporting Communities Across Canada

Greenrock IMPACT is devoted to creating strong, healthy, and environmentally sustainable communities while celebrating cultural diversity and promoting human rights across Canada through a variety of annual initiatives, volunteer programs, and donations. Greenrock IMPACT further supports the most vital real-time needs of our residents and community members.

Greenrock’s COVID-19 Relief Fund Exceeds $4 Million


The COVID-19 pandemic created unique and extreme challenges for our city and communities. In response to this crisis, Greenrock created a relief fund to address concerns surrounding food security, mental health, BIPOC communities, LGBTQ2S+ communities, senior care, shelters and outreach support, and women’s health.

Thanks to a generous new matching campaign by the Green Sanderson Family Foundation, the fund has now exceeded $4 Million in donations.

Recipients

Food: Daily Bread Food Bank, Food Banks Canada, Black Creek Community Farm, Building Roots/Growing Neighborhoods Foundation, Second Harvest, Fort York Food Bank, Delta Family Resource Centre, St James Town Community Co-op through CanadaHelps

Shelter/Security: Covenant House Toronto, Eva’s Initiatives for Homeless Youth, Albion Neighbourhood Services, YMCA of Greater Toronto, St. Stephen’s Community House, Sistering, Scarborough Centre for Healthy Communities, Out of the Cold Foundation, Haven Toronto

Healthcare: Doctors Without Borders, North York General Foundation (Front Line Worker Support), St. Michael’s Hospital Foundation, Sunnybrook Foundation, Toronto General & Western Hospital Foundation, University Health Network, Michael Garron Hospital Foundation, St. Joseph’s Health Centre Foundation, Humber River Hospital Foundation, The Princess Margaret Cancer Foundation, SickKids Foundation, Sunnybrook Foundation, Sinai Health Foundation, Spinal Cord Injury Ontario, Sherbourne Health

Senior Support: SPRINT Senior Care, Sunshine Centres for Seniors, The Neighbourhood Group

Women Support: The Redwood, Interval House, Women’s College Hospital, Women United (United Way Greater Toronto), Dress for Success Toronto

Child/Youth Support: Kids Help Phone, Variety Village, Children’s Aid Foundation of Canada, The Toronto Children’s Breakfast Club, Child Development Institute

Black, Indigenous and People of Colour (BIPOC) Support: TakingITGlobal, Ontario Native Women’s Association, Toronto Council Fire Native Cultural Centre, Black Health Alliance, Caribbean African Canadian Social Services, Anishnawbe Health Foundation

LGBTQ2S+ Support: The 519, Casey House, QMUNITY, Lesbian Gay Bi Trans Youth Line

Mental Health: Stella’s Place, CAMH

Arts & Culture: Art City in St. James Town

To address the pandemic’s financial strain on residents, Greenrock created a program whereby residents in need can choose to have their last month’s rent (LMR) deposit used as a credit towards their regular rent payments. Furthermore, every suite in Greenrock’s 2000-suite portfolio received $600 of grocery gift cards, totalling over $1.2 Million.


2021 Greenrock IMPACT Resident Donation Voting Now Open

Greenrock’s IMPACT team has created a unique annual resident donation program that directly involves residents in the nominating and voting process to select the winning charities.

2021 Donation

We want to know what causes are most dear to your heart! The causes with the most votes will receive upwards of $100,000 in funding towards registered, non-religious, non-political Canadian charities selected by the Greenrock IMPACT Committee and Board of Directors. 

Vote by November 10 for the chance to win one of three $250 Visa Gift Cards! Residents can access the survey link by logging into GRASP ( Greenrock Resident Access Service Portal). 

Causes:

  • Arts and Culture
  • Black, Indigenous, and People of Colour (BIPOC) Communities
  • Children/Youth Support
  • Food Banks
  • Healthcare
  • Lesbian, Gay, Bisexual, Transgender, Queer or Questioning, and Two-Spirit (LGBTQ2S+)
  • Mental Health
  • Senior Support
  • Shelters/Emergency Housing
  • Women Support

2020 Winners

The following charities were nominated by Greenrock residents and each received $20,000 through the Greenrock Charitable Trust: Across Boundaries, Ontario Native Women’s Association, Children’s Aid Foundation of Canada, Fort York Food Bank and The Redwood.

For more details, visit our news release.

2019 Winners
The following charities were nominated by Greenrock residents and each received $25,000 through the Greenrock Charitable Trust: The Toronto Children’s Breakfast Club, Eva’s Initiatives for Homeless Youth, Good Foot Support Services, Out of the Cold Foundation and The 519 Church Street Community Centre.

For more details, visit our news release.

2018 Winners
The following charities were nominated by Greenrock residents and each received $20,000 through the Greenrock Charitable Trust: Camp Oochigeas, Casey House, The Redwood, SPRINT Senior Care, and Stella’s Place.

For more details, visit our news release.


Greenrock IMPACT – A History of Giving

  • Since 2011, Greenrock has supported The Greater Toronto Apartment Association to combat homelessness in Toronto and is now a platinum level sponsor.
  • Greenrock participated in the Spring Housing Owners and People Everywhere annual food drive to combat malnourishment in the Toronto area. Greenrock pledged to match every pound of food collected with $2.50 to be donated to either a food bank or a charity in need of food.
  • In late 2018, the Greenrock IMPACT team donated $100,000 on behalf of residents to Camp Oochigeas, Casey House, The Redwood, SPRINT Senior Care, and Stella’s Place with each charity receiving $20,000. The Redwood received an additional donation of $10,000 on behalf of commercial tenant nominations.
  • Starting in July 2019, employee volunteer days were organized at The Redwood and have expanded to Casey House, Camp Oochigeas and SPRINT Senior Care.
  • In August 2019, a back to school campaign was conducted with Start2Finish asking tenants to donate school supplies to support children in poverty. In total, 101 backpacks full of supplies and $1,000 was donated to help the children affected by the fire.
  • In November 2019, the Greenrock IMPACT team donated $125,000 on behalf of residents to The Toronto Children’s Breakfast Club, Eva’s Initiatives for Homeless Youth, Good Foot Support Services, Out of the Cold Foundation, and The 519 Church Street Community Centre with each charity receiving $25,000.
  • Between March and June 2020, Greenrock donated $1.5 Million towards COVID-19 relief efforts for residents and charitable organizations in the GTA and across Canada.
  • As part of Greenrock’s continued COVID-19 relief efforts, all residential suites received $100 grocery gift cards in each of October, November, and December 2020.
  • For Breast Cancer Awareness Month in October 2020, Greenrock donated a total of $10,000 to two local charities.
  • Greenrock residents voted for the following charities to receive $20,000 each in December 2020: Across Boundaries, Ontario Native Women’s Association, Children’s Aid Foundation of Canada, Fort York Food Bank and The Redwood.
  • Greenrock donates a further $1 Million to over 50 Canadian charities through its COVID-19 Relief Fund

The Green Family Philanthropic Initiatives

IMPACT Recipients