Greenrock Selected as Finalist for 2020 CFAA Rental Housing Provider of the Year Award

TORONTO, June 25, 2020 In recognition of its exceptional customer service and community involvement, Greenrock Real Estate Advisors was announced as a finalist for the 2020 CFAA Rental Housing Provider of the Year Award. The announcement was made at the fifth annual Canadian Federation of Apartment Associations’ Rental Housing Awards program, which was broadcasted virtually on Thursday, June 25, 2020.

At this year’s celebration, Greenrock was nominated for the 2020 Rental Housing Provider of the Year Award within the category of managing under 7500 residential suites. Greenrock was shortlisted for the award due to great collaboration from its dedicated employees who worked proactively since the onset of the COVID-19 pandemic to provide immediate financial assistance to our community and valued residents.

Greenrock Real Estate Advisors believes taking steps to support residents and community members during these times of crisis will create a wave of positive ripple effects throughout the GTA not only for the charities that desperately need support, but also for the residents financially impacted by the crisis.

As part of Greenrock’s COVID-19 response plan, a last month’s rent (LMR) assistance program was created whereby Greenrock residents could apply to use their LMR deposit as a credit towards their upcoming rent payments. All rent increase notices were also deferred until after the pandemic is over.

In addition, Greenrock announced a $1.5 Million COVID-19 Relief Fund in March 2020 that dedicated $600,000 in grocery gift cards for Greenrock managed residential suites where each suite received a $100 grocery gift card in April, May, and June.

The remaining $900,000 of the relief fund was donated to over 40 charitable organizations across the GTA and Canada and addressed the following causes: food security, mental health, Indigenous communities, LGBTQ2S communities, senior care, shelters and outreach support, and women’s health.

“It’s an honour to be recognized at this year’s CFAA Rental Housing Awards. We take great pride in providing an exceptional experience to our residents and best serving the communities we operate in,” said Gloria Mogavero, Greenrock’s CEO. Greenrock was delighted to take part in the 2020 CFAA Rental Housing Awards program and congratulates its partner Shiplake for coming in first place for the Rental Housing Provider of the Year Award. Greenrock is proud to be a member of an organization that recognizes excellence in the rental housing industry. Thank you to CFAA for a wonderful event.

Greenrock Announces Final Tranche of $1.5 Million COVID-19 Relief Fund

Numerous Canadian charities were awarded financial support from Greenrock Real Estate Advisors to assist during the pandemic.

TORONTO, June 3, 2020 – Greenrock Real Estate Advisors selected the final roster of charities to receive donations from its $1.5 Million COVID-19 Relief Fund, including 40 not-for-profit organizations across the GTA and Canada.

A total of $900,000 was pledged towards charitable organizations across Canada through the Greenrock Charitable Trust as part of Greenrock’s COVID-19 Relief Fund. To assist with our residents’ household expenses, $600,000 of grocery gift cards were delivered to Greenrock- managed suites – $100 for each unit in April, May, and June 2020.

Greenrock’s initial $300,000 tranche of charitable donations in April 2020 was distributed among Daily Bread Food Bank, Stella’s Place, Kids Help Phone, The 519, The Redwood, and SPRINT Senior Care.

In May and June 2020, Greenrock donated the remaining $600,000 of the fund to the following charitable organizations: The 519, Casey House, LGBT Youth Line, TakingITGlobal, Ontario Native Women’s Association, Anishnawbe Health Toronto, Toronto Council Fire Native Cultural Centre, Food Banks Canada, Black Creek Community Farm, Building Roots, Second Harvest, Fort York Food Bank, Stella’s Place, Kids Help Phone, CAMH, SPRINT Senior Care, Qmunity BC’s Queer, Trans and Two-Spirit Resource Centre Society, Delta Family Resource Centre, Covenant House Toronto, Eva’s Place, Albion Neighbourhood Services, YMCA of Greater Toronto, St. Stephen’s Community House, The Redwood, Interval House, Sistering, Doctors Without Borders, Variety Village, Scarborough Centre for Healthy Communities, Children’s Aid Foundation of Canada, North York General Hospital, St. Michael’s Hospital, Sunnybrook Hospital, Toronto Western Hospital, University Health Network, Michael Garron Hospital, St. Joseph’s Health Centre, Humber River Hospital, Princess Margaret Cancer Centre, and The Hospital for Sick Children.

Greenrock’s IMPACT team and Board of Directors worked closely alongside a third-party consulting agency to identify key areas of concern during the pandemic, including food security, mental health, Indigenous communities, LGBTQ2S communities, senior care, shelters and outreach support, and women’s health. Greenrock also invited residents and staff members to nominate charities via email.

“It’s incredibly rewarding for us at Greenrock to support such well-deserving charities during times of crisis,” said Gloria Mogavero, Greenrock’s CEO. “Involving our residents and employees in the voting process for these donations is a reminder that we can make a big impact when we come together.”

About Greenrock IMPACT: The mission of Greenrock IMPACT is to build stronger, healthier, and environmentally sustainable communities across the City of Toronto and in Canada. During the pandemic, Greenrock IMPACT has focused its efforts on COVID-19 relief initiatives. 

About Greenrock Real Estate Advisors: For more information, please visit our website.

For Media Enquiries: Please email Greenrock’s Communications & Social Media Specialist, Sarah Cowan, at scowan@greenrockreal.ca

Greenrock Pledges Additional $1 Million Towards COVID-19 Relief Fund

Greenrock Real Estate Advisors continues to address the impacts of the COVID-19 pandemic through community and resident support.

TORONTO, April 30, 2020 – Greenrock Real Estate Advisors has announced it is pledging an additional $1 Million towards its COVID-19 relief and support measures with help from the Greenrock Charitable Trust.

This commitment follows Greenrock’s unveiling of the fund on March 26, 2020, which included $500,000 in resident gift certificates and local community support. 

$1 Million in new funding will now extend the impact of this program with an additional $500,000 for each of May and June 2020 for total overall support to date of $1.5 Million.

Support measures include $300 in grocery gift cards being provided to every suite in Greenrock’s 2000 suite portfolio—$100 for each suite in April, May, and June 2020.

In addition to its initial charitable commitment of $300,000, the Greenrock Charitable Trust has pledged a further $600,000 to Canadian charities with funds being donated starting in May 2020. 

Greenrock’s initial donation of $300,000 included support of $150,000 to Daily Bread Food Bank and $30,000 each to Stella’s PlaceKids Help PhoneThe 519The Redwood, and SPRINTSenior Care.

New charitable funding of $600,000 will be made to charities in the GTA and across Canada. Planning is underway and will be communicated to all residents shortly. 

“I’m proud of our board and management team for making this happen”,” said Gloria Mogavero, Greenrock’s CEO, “As we reach out to help each other, if only in a small way, including all our residents in these measures is especially meaningful. It’s a time of separation but we’ve never been closer.”  

About Greenrock IMPACT: The mission of Greenrock IMPACT is to build stronger, healthier, and environmentally sustainable communities across the City of Toronto and in Canada. During the pandemic, Greenrock IMPACT has focused its efforts on COVID-19 relief initiatives

About Greenrock Real Estate Advisors: For more information, please visit our website.

For Media Enquiries: Please email Greenrock’s Communications & Social Media Specialist, Sarah Cowan, at scowan@greenrockreal.ca

Greenrock Creates $500K COVID-19 Relief Fund

“A group photo of the Greenrock IMPACT team volunteering at The Redwood in 2019”

Greenrock Real Estate Advisors unveils its plans to address the impacts of COVID-19 through community donations and resident support.

TORONTO, March 26, 2020 – Greenrock Real Estate Advisors’ (GREA) is proud to announce it will be implementing a series of initiatives to assist its residents and community members amid the COVID-19 crisis, including:

  • $300,000 towards local charitable organizations;
  • a rent assistance program that allows residents to use their last month’s rent deposit as a credit towards their rent payments;
  • the deferral of rent increase notices;
  • $200,000 of grocery gift cards for all Greenrock managed residential units; and
  • a specialized germ protection treatment program.

COVID-19 has created unique and extreme challenges for our city and communities. GREA through its Greenrock Charitable Trust has pledged $300,000 towards local charitable organizations to address concerns surrounding food security, mental health, domestic abuse, and senior care during this crisis. The first tranche of these donations will be $100,000 with additional amounts being donated to local charities in the months ahead. Initially, GREA will be donating $50,000 to the Daily Bread Food Bank and $10,000 each to Stella’s Place, Kids Help Phone, The 519, The Redwood, and Sprint Senior Care. GREA’s IMPACT committee will continue to seek ways to support its community partners during this crisis.

GREA is also cognisant of the financial hardships its residents may face during this time. While our three levels of Government have promised various measures of support, it will take time for these relief funds to be disbursed.

Greenrock Property Management Ltd. has created a program whereby residents in need can choose to have their last month’s rent (LMR) deposit used as a credit towards their regular rent payments. Residents may choose to use a portion of this credit, or the full amount that can be replenished in the future at no additional cost or interest.

GREA will also be gifting $100 grocery gift cards to its residents (one per unit) to help with each household’s cost of groceries. Due to the need for social distancing, all cards will be mailed directly.

In addition to increased cleaning measures, GREA will be treating all high-touch surfaces in the common areas of its residential and commercial buildings with the GermGuard Treat and Protect Program. This treatment is registered by Health Canada and kills up to 99% of germs on contact.

This program also works as a safety net between cleanings to reduce and protect against germs and bacteria for up to six months.

About Greenrock IMPACT: Working with Greenrock staff and tenants, the mission of Greenrock IMPACT is to build stronger, healthier, and environmentally sustainable communities across the City of Toronto, which is exemplified through its support of local charities. Greenrock IMPACT empowers residents, tenants, and employees to truly make a difference through local charitable and support initiatives.

For Media Enquiries: Please email GREA’s Communications & Social Media Specialist, Sarah Cowan, at scowan@greenrockreal.ca.